---
title: PureSpectrum Acquires Instant Insights
description: Market research technology firm PureSpectrum has completed the acquisition of data insights platform Instant Insights, formerly part of marketing analytics business Upwave.
---

[News | Arthur Ventures ](https://www.arthurventures.com/news)

# [PureSpectrum Acquires Instant Insights](https://www.arthurventures.com/news/purespectrum-acquires-instant-insights)

 Written by [Anna Talerico](https://www.arthurventures.com/news/author/anna-talerico) | May 7, 2021 9:44:00 AM

[View full post](https://www.arthurventures.com/news/purespectrum-acquires-instant-insights)

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